Convertedin Blog

We generate money for e-commerce business

7 Best Shopify Marketing and Ads Apps for Your Online Store

Got an e-commerce store on Shopify? Great! But how do you measure the effectiveness of your ads? Whether it’s to grow traffic and revenues or divert customers to certain items, special offers or end-of-season sales, ads are essential for any Shopify store. But it’s important to find a Shopify ads app that delivers results and […]

RFM for E-commerce: Basics You Need to Know

Whether you’re a marketer or business owner, customers are the bread and butter of your business. But how do you view these customers? Do you rank them based on certain criteria, like say RFM segments? How do you measure their lifetime value? And more importantly what can you do to build a relationship with these […]

6 Ways a 360-Degree View of a Customer Makes Your Business Superior

What if you had every piece of data about your customers all in one place? Sounds like a relief, right? Having unified data in the world of e-commerce and online marketing is called having a 360-degree view of your customer. Having everything in a single location means there are no blind spots when you or […]

9 Ways to Create Effective Ads and Prevent Ad Fatigue

Have you felt like you watched an ad way too many times that you were just tired of it? In the world of marketing and advertising, this is called ad fatigue. Ad fatigue isn’t limited to social media. You’ve probably experienced it while watching TV or listening to the radio. When an ad keeps coming […]

A Quick Guide to Average Customer Acquisition Cost in E-commerce

Online businesses know there are many e-commerce metrics they need to be aware of to grow their businesses. But one metric and expense specifically trumps all others. That’s the average customer acquisition cost in e-commerce. By knowing the average customer acquisition cost, online stores are able to determine how their various forms of marketing are […]

8 Marketing Automation Trends You Need to know

The world is making major shifts in the areas of retail, marketing, and digital transformation and information. E-commerce businesses are constantly looking for ways to engage their customers, appeal to them, while also trying to save time and money, which brings to the forefront the idea of marketing automation. In the past few years, artificial […]

Facebook Ad Frequency: The Complete Guide for 2021

Have you ever wondered what a good Facebook ad frequency is and how to use it to drive more business? Well, you’ve come to the right place. Many of your customers are using Facebook, even if they’re not directly buying on the platform. Facebook recently reported that it has an average 1.88 billion daily active […]